Latest product launches news and analysis articles 
Coming soon to a shelf/bar near you
Product Launch - US: The Sazerac Co's Expresiones del Corazon Tequila
17 May 2013
The Sazerac Co's has released five whiskey-barrel-aged Tequilas under its Gemini Spirits & Wine unit.
Product Launch - UK: John Distilleries' Paul John Brilliance, Edited Indian whiskies
15 May 2013
John Distilleries' Paul John Brilliance, Edited Indian whiskies
Product Launch - US: Heaven Hill Distilleries' Burnett’s Blackberry and Tropical Fruit Vodka
14 May 2013
Heaven Hill Distilleries has expanded its flavoured vodka portfolio.
Product Launch - UK: Shepherd Neame's Brilliant Ale
13 May 2013
Shepherd Neame has launched a beer “inspired by a mid-19th century recipe”.
Product Launch - UK: Harviestoun's Marks & Spencer Scottish Craft Lager
13 May 2013
Scottish craft brewer Harviestoun has produced a lager exclusive to UK retailer Marks & Spencer.
Product Launch - US: Craft Brew Alliance's Square Mile Cider The Original and Spur & Vine
10 May 2013
The Craft Brew Alliance (CBA) has released two ciders to tap into growing demand for the category in the US.
Product Launch - UK/IRELAND: Orangina Schweppes' Sunny D Orange & Raspberry and Orange & Passion Fruit
9 May 2013
Orangina Schweppes has added two new flavours to its Sunny D juice portfolio in the UK and Ireland.
Product Launch - US: International Spirits' Ivanabitch Vodka Dutch Apple and Cherry
9 May 2013
International Spirits has added two new flavours to its Ivanabitch Vodka line as it courts female cocktail drinkers.
Product Launch - GLOBAL: Pernod Ricard's The Glenlivet Alpha
8 May 2013
Pernod Ricard's The Glenlivet Alpha
US: Anheuser-Busch InBev extends Stella Artois Cidre launch
7 May 2013
Anheuser-Busch InBev is to launch its Stella Artois cider brand in the US as demand in the category continues to rise.
Product Launch - UK: Ian Macleod Distillers' Tamdhu 10-Year-Old
7 May 2013
Ian Macleod Distillers' Tamdhu 10-Year-Old
Product Launch - US: Phillips Distilling Co's UV Salty Watermelon, UV Peach Vodka
3 May 2013
Phillips Distilling Co's UV Salty Watermelon, UV Peach Vodka
Product Launch - US: Heineken's Newcastle Bombshell Blonde Ale
1 May 2013
The US arm of Heineken has launched a limited-edition extension of its Newcastle brand in the country.
US: Phusion Projects extends Island Squeeze portfolio with "light" line
1 May 2013
Phusion Projects has added lower-calorie options to its frozen tropical drink line Island Squeeze in the US.
Product Launch - US: Bacardi's Classic Cocktails Light Strawberry Daiquiri
1 May 2013
Bacardi's Classic Cocktails Light Strawberry Daiquiri
Product Launch - UK: The Coca-Cola Co's Innocent 100% Juice for Kids
30 April 2013
The Coca-Cola Co's Innocent 100% Juice for Kids
Product Launch - UK: Molson Coors' Sharp’s Brewery Dubbel Coffee Stout
30 April 2013
Molson Coors' Sharp’s Brewery Dubbel Coffee Stout
Product Launch - GLOBAL: Number One Drinks Company's Karuizawa 1960 single cask #5627
29 April 2013
Number One Drinks Company's Karuizawa 1960 single cask #5627
Product Launch - UK: Pernod Ricard's The Glenlivet Quercus
26 April 2013
Pernod Ricard's The Glenlivet Quercus
Product Launch - UK: Weston Cider's Rosie's Pig
26 April 2013
Herefordshire-based cidermaker Westons is set to launch a new lower abv version of its cloudy cider Old Rosie, called Rosie's Pig.
Comment - Soft Drinks & Water - Head Back to Nature's Larder
23 April 2013
In his latest comment piece for just-drinks, soft drinks & bottled water observer Richard Corbett tells us of his time out in the jungle, and what it taught him about the future for the category.
CANADA: Zevia adds three flavours to stevia-based range
23 April 2013
Zevia has expanded its stevia-based CSD portfolio in Canada with three new flavours.
Product Launch - US: Accolade Wines' Light Grape Collection
23 April 2013
Accolade Wines is capitalising on the trend for low-calorie wines by launching a new range, Light Grape, targeted at "health conscious" consumers.
Product Launch - US: Pernod Ricard's Absolut Cilantro
23 April 2013
Pernod Ricard has launched a new Absolut vodka extension flavoured with lime and coriander to tap into expected demand for savoury and culinary cocktail ingredients.
Product Launch - TRAVEL RETAIL: Bacardi's Glen Deveron Royal Burgh Collection
22 April 2013
Bacardi's Glen Deveron Royal Burgh Collection
