Product launches: Latest news and analysis articles

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Latest Interviews

Interview - Seedlip founder, Ben Branson 28 Jun 2016

Andy Morton

Last month, UK producer Seedlip launched the second expression in its range of self-described "non-alcoholic spirits". Seedlip Garden follows the launch in November of the original Seedlip, which sold out three times in high-end London retailer Selfridges and has caught the attention of bartenders with its positioning as an adult-aimed, non-alcoholic base for cocktails. Seedlip founder Ben Branson says the spirit - a distillation of botanicals including herbs, fruit and bark - is a riposte to non-alcoholic drinks that depend too heavily on sugary fruit blends, and offers a solution to the problem of "what to drink when you're not drinking". just-drinks spoke to Branson ahead of the launch of Seedlip Garden about his early successes, interest from Bahraini royalty and why the industry needs to get on-board the non-alcoholic category.


Interview - William Grant & Sons 16 Mar 2015

Olly Wehring

This week, we speak to William Grant & Sons' global whisky specialist for innovation, and just-drinks subscriber, Kevin Abrook.

Latest News

Heineken unveils new mid-strength lager Heineken 3 26 Aug 16

Andy Morton

Heineken has launched a new 3.3% Heineken lager in Australia.


KeVita Probiotic Apple Cider Vinegar Tonics - NPD 25 Aug 16

Lucy Britner

KeVita has added three new flavours to its line of Cleansing Probiotic Apple Cider Vinegar Tonics. New variants include Meyer Lemon, Ginseng Mandarin, and Elderberry.


Beam Suntory's Bowmore 10 Year Old - NPD 25 Aug 16

Andy Morton

Beam Suntory is to launch a ten-year-old Bowmore single malt exclusively into European and Asia-Pacific Travel Retail.


Old Orchard Brands' Organic 100% Juice range - NPD 25 Aug 16

Andy Morton

Michigan's Old Old Orchard Brands has launched a new range of non-GMO-certified juices in four flavours.


Brothers launches resealable cider cartons 25 Aug 16

Lucy Britner

UK cider company Brothers is to roll out resealable, recyclable cartons for its cider as it looks to target festival goers.  


Walsh Whiskey's Writers Tears Red Head - NPD 25 Aug 16

Andy Morton

Walsh Whiskey Distillery's Writers Tears Red Head Single Malt

Latest blogs

What is Heineken hiding up its sleeve in Australia? 17 Aug 16

Andy Morton

Heineken is gearing up for a product launch in Australia this month. But exactly what the product is, the brewer is not saying.


PepsiCo reveals 1893 Pepsi - video 21 Mar 16

Andy Morton

PepsiCo has unveiled footage of its upcoming soda, Pepsi 1893.

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