US: Wirtz Beverage Group unveils brokerage tie-up with Johnson Brothers

By | 2 May 2013

JBW Group will cover Iowa

JBW Group will cover Iowa

Wirtz Beverage Group has teamed up with Johnson Brothers to form a spirits brokerage partnership for Iowa.

The newly-formed JBW Group will be the exclusive broker for many of the industry’s top spirits suppliers, it said yesterday (1 May). JBW will represent companies including Bacardi, Brown-Forman, Campari, Constellation Brands, E&J Gallo, William Grant and Infinium, a spokesperson told just-drinks.

“By working together we’ll be able to leverage our collective expertise and resources,” Johnson Brothers CEO Michael Johnson said.

Wirtz Group president Danny Wirtz added: “Together, we have the longest history and the best relationships in the market with both customers and regulators. That’s a huge opportunity for us both.”

Last week, Wirtz Beverage joined forces with food supply firm McLane to take an unspecified stake in distributor Missouri Beverage.

Expert analysis

The Future of the Spirits Market in the US, to 2016

Future of the Spirits Market in the US, to 2016 is the result of Canadean’s extensive market research covering the Spirits market in the US.

Sectors: Spirits

Companies: Bacardi, Brown-Forman, Campari, Constellation, Gallo, William Grant

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