UK: Whyte & Mackay restructures sales operations

By just-drinks.com editorial team | 26 September 2006

In an attempt to remedy what it admits is several years of underperformance, Whyte & Mackay is to bring control of its entire sales, marketing and distribution operations in-house. And high on its list is to re-energise the national market.

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In an attempt to remedy what it admits is several years of underperformance, Whyte & Mackay is to bring control of its entire sales, marketing and distribution operations in-house. And high on its list is to re-energise the national market.

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