RESEARCH: Water cooler industry up 16% in 2002
The significant development of the past year was the long awaited and long predicted advance of the two global bottled water leaders, Nestlé and Danone. Out of over 150 acquisitions and mergers across Europe since 1998, the last quarter of 2002 and first quarter of 2003 saw the biggest transactions to date. First, Danone entered the UK market with the purchases of Chateaud'eau UK and Nature Springs to challenge leader Powwow and second ranked Nestlé Watercoolers UK. Then in February 2003, Nestlé agreed to buy the entire European Powwow network, subject to regulatory approval.
Coolers continue to contribute substantially to overall UK bottled water market growth, accounting for 31% in 2002. Cooler water volumes have more than trebled during the past five years, surging to 22% of total bottled water consumption. Zenith Research Director Gary Roethenbaugh explained: "A strong service culture and growing consumer awareness of the importance of hydration are the most important factors helping to drive this market. Innovation and strong branding have also been instrumental in reinforcing the benefits in customers' minds."
With the presence of global players such as Nestlé and Danone, the UK cooler market is expected to maintain consistent high growth rates for the coming five years. According to Gary Roethenbaugh, "it remains to be seen how these two bottled water giants will incorporate their newly acquired portfolios and how they will be branded, but the total UK portfolio is forecast to hit 850,000 units by the end of 2007."
Companies: Groupe Danone
Coca-Cola announced last week that it was taking over full control of its US water joint venture, CCDA Waters, buying out its partner, Danone. However, speculation over the poor performance of the CCD...
PepsiCo has denied press reports that it is looking to acquire Groupe Danone....
In a tough market for the home and office delivery segment of the US water market, Danone may have to cut the value of its subsidiary DS Waters, the UK's Financial Times reported today....
Groupe Danone is pulling out of the brewing industry....
Danone has completed another share buyback transaction....
Danone and Yakult have announced a joint venture to sell probiotic products in India. The move marks the first entrance by either company into the Indian market, in which they are aiming to become lea...
Danone has announced plans for a joint venture in India with Japan's Yakult Honsha Co. ...
France's Groupe Danone said on Friday that it had finally reached an agreement with The Coca-Cola Company to amend their existing deal regarding the distribution of retail bottled water products in No...
- Interview - Pernod Ricard's luxury director
- Chile's winemakers caught out by Brexit "disease"
- What's coming up in wine in 2017? - Comment
- The just-drinks Analyst - 2017 forecasts
- What's coming up in beer in 2017? - Comment
- Diageo Australia names new commercial head
- Suntory sends staff to fat camp - report
- "Beer and weed are complements" - analyst
- Pernod Ricard's Absolut Lime - NPD
- Irish whisky exports forecast to double by 2020
- Global vodka insights - market forecasts, product innovation and consumer trends
- The Next Seven Big Beverage Markets
- Global Cognac insights - market forecasts, product innovation and consumer trends
- Global gin insights - market forecasts, product innovation and consumer trends
- Darker Than Before: Global Prospects for Brown Spirits