FRANCE: Vranken-Pommery Monopole sees Q3 Champagne sales fizz

By Chris Mercer | 20 October 2011

Vranken-Pommery Monopole sees growing global demand for Champagne

Vranken-Pommery Monopole has said that it continues to see growing demand for Champagne around the world, after reporting a near-9% rise in sales for the third quarter of 2011.

Vranken-Pommery Monopole saw net sales rise by 8.6% for the three months to the end of September, to EUR68.4m (US$93.7m). It said today (20 October) that the rise "affirms the trend for rising Champagne sales on all continents".

The firm's Champagne sales, which make up 70% of group sales, rose by 5.3% for the first nine months of 2011. Over the same period, total company sales increased by 6.2% on the same period of last year, to EUR195.1m. Investments in overseas distribution have paid off, said the firm, with Champagne export sales up by 16% for the nine-month period.

To read the company announcement, in French, click here.

Expert analysis

Global market review of Champagne – forecasts to 2014

Many of the predictions made in the previous edition of just-drinks' Champagne report have come to fruition since publication in 2009. However, who could have predicted the ensuing turmoil to engulf the industry from that time (and continuing to impact today)? Economic downturn, tumbling sales, lowest prices in nearly a decade, austerity measures affecting disposable incomes and levels of consumer spending. Just a few of the issues and challenges facing this troubled drinks sector.

Sectors: Company results, Wine

Companies: Vranken-Pommery Monopole