SINGAPORE: Virgin Drinks signs $20m deal in Asia

By Sarah Diston | 18 October 2001

Virgin Drinks has signed a SG$20m deal (US$11m) with one of Asia's largest drink manufacturers, Yeo Hiap Seng in a bid to expand into Singapore and Malaysia. Virgin Drinks, which is already available in Japan, Taiwan and Bangladesh said the new deal will expose the company to a potential 30m more households.

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Virgin Drinks has signed a SG$20m deal (US$11m) with one of Asia's largest drink manufacturers, Yeo Hiap Seng in a bid to expand into Singapore and Malaysia. Virgin Drinks, which is already available in Japan, Taiwan and Bangladesh said the new deal will expose the company to a potential 30m more households.

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