Video - Heineken launches James Bond TV spot
Heineken has spent EUR60m around the new James Bond movie
Click play, below, to view the full ad, which was released yesterday (20 September).
This second part of the management briefing for March looks at the strengths, weaknesses, opportunities and threats for drinks companies in the area of logistics for drinks companies in Russia....
The fourth and final part of this month's management briefing, which looks at the efforts of the brewing world in the environmental sustainability arena, considers the work of Heineken, Molson Coors a...
Heineken last week announced plans to build a 1.5m-litre capacity brewery in Ethiopia, which, with the second-largest population in Africa, is a major focus for international brewers....
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