UK: US franchise moves could transform Britvic - analyst

By Andy Morton | 26 June 2012

Britvic's efforts to franchise its Fruit Shoot brand in the US could boost earnings by GBP43m (US$67.2m) and "fundamentally re-base the value of the company", an analyst has said.

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Britvic's efforts to franchise its Fruit Shoot brand in the US could boost earnings by GBP43m (US$67.2m) and "fundamentally re-base the value of the company", an analyst has said.

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