UK: UK Lemon Fanta launch set to hot up Tango battle

By Chris Brook-Carter | 13 December 2000

The battle between Coca-Cola's Fanta and Britvic's Tango in the important UK market is set to hot up with the news that Coke is planning to extend the Fanta brand to include the Lemon variety. The launch of the flavour, which is Fanta's second best selling flavour worldwide, is planned for early next summer, according to UK magazine Marketing..

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The battle between Coca-Cola's Fanta and Britvic's Tango in the important UK market is set to hot up with the news that Coke is planning to extend the Fanta brand to include the Lemon variety. The launch of the flavour, which is Fanta's second best selling flavour worldwide, is planned for early next summer, according to UK magazine Marketing..

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