EUROPE: Top drinks firms agree to get tough on ad rules

By Andy Morton | 17 April 2012

Leading drinks companies, including Anheuser-Busch InBev and Diageo, will strengthen measures to prevent minors in Europe viewing alcohol advertising on social-media sites such as Facebook and Twitter.

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Leading drinks companies, including Anheuser-Busch InBev and Diageo, will strengthen measures to prevent minors in Europe viewing alcohol advertising on social-media sites such as Facebook and Twitter.

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