US: The Wine Group buys more brands

By | 1 August 2006

Californian wine company Bonny Doon Vineyard has sold two of its wine brands to The Wine Group.

Bonny Doon said yesterday (31 July) that the Big House and Cardinal Zin brands will now come under the stewardship of The Wine Group's newly-formed Underdog Wine Merchants division. Financial details of the purchase were not disclosed.

"Underdog Wine Merchants is an excellent fit for both the Big House and Cardinal Zin brands, the rapid growth of which in the last several years has stressed our own resources and infrastructure to the max," said Bonny Doon's owner, Randall Grahm. "This sale allows us to return to our roots, as it were, and re-focus on the production of unique and distinctive, biodynamically produced wines, ones that will truly express a sense of place."

"This is a tremendous opportunity to add two truly iconic brands to our international portfolio of fun and distinctive wines," added Fritz Lance, president of Underdog Wine Merchants. "Big House and Cardinal Zin will be right at home with our emerging brands such as Pinot Evil, Tempra Tantrum, Killer Juice and Herding Cats. We don't envision making any changes to Mr. Grahm's inspired blends and we hope to build upon his tradition of dynamic and innovative packaging."

Big House was launched in 1990 and is offered in a red, white and pink version. Cardinal Zin, as the name suggests, is a Zinfandel wine. Both use screw-cap closures.

The Wine Group is the world's third largest wine producer by volume. The company was formed in 1981 by a management buy-out of the wine assets of The Coca-Cola Bottling Company of New York.

Sectors: Wine

Companies: Coca-Cola Bottling

There are currently no comments on this article

Be the first to comment on this article

Related articles

US: Coke Consolidated confirms Q1 dividend

Coca-Cola Bottling Co. Consolidated has announced details of its next quarterly dividend.

US: Cinnabon presence to soar with Cadbury deal

Two Cadbury Schweppes bottlers in the US have agreed to handle the Cinnabon latte brand in 33 states after their parent signed a deal with BYB Brands.

US: Coke Consolidated down against tough 2005

Coca-Cola Bottling Co. has posted a huge drop in net income for its third quarter as a fall in demand for carbonated beverages took its toll.

just-drinks tagline

Not a member? Join here

Decrease font sizeDecrease font sizeDecrease font size Increase font sizeIncrease font sizeIncrease font size Comment on this article Email this to a friend Print this page