Product Launch - US: The Coca-Cola Co's Minute Maid Fruit Punch, Strawberry Passion
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The Coca-Cola Co's Minute Maid Fruit Punch, Strawberry Passion
Category - Soft drink, fruit juice
Available - this month
Location - US, nation-wide; convenience, drug and grocery stores
Price - US$1.79 - 1.99
These two new Minute Maid variants are the latest additions to the brand's 'Juices To Go' portfolio – the portable, on-the-go package from Minute Maid.
"Both offer a way to enjoy refreshing, juice drinks anywhere, anytime,” said Charles Torrey, VP of marketing in Coca-Cola's Minute Maid business unit.
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