US: The Coca-Cola Co to expand Freestyle reach
By Michelle Russell | 11 May 2011
The Coca-Cola Co is to significantly expand the reach of its 125-beverage fountain dispenser, Coca-Cola Freestyle, in the US by the end of the year.
just-drinks articles are only available to registered users and members.
Join now for increased access
There are various access options to choose from. All provide instant access to the latest news, insight and expert analysis.
If you’re already a member, login here.
The Coca-Cola Co is to significantly expand the reach of its 125-beverage fountain dispenser, Coca-Cola Freestyle, in the US by the end of the year.
- Unlimited access to all the latest global beverage news and insight
- Expert analysis that puts the news into context
- Exclusive interviews with leading industry figures
- Monthly management briefings with detailed analysis on hot topics
- Personalised RSS feeds and email newsletters
- 10-year archive of news, insight and intelligence
- Discounts on just-drinks market research
- Plus much more
If you’re already a member, login here
More articles related to this one
In the Spotlight - PepsiCo, Tingyi Holding to heat up competition
An alliance announced this morning (4 November) between PepsiCo and Tingyi Holding has been hailed by analysts as a smart move for both firms, and a signal that competition is set to intensify in China's soft drinks market.
Round-Up with Russell - The Week in Soft Drinks
Beginning at the end, the week finished on a high note today (4 November) with the announcement of an alliance between PepsiCo and Tingyi (Cayman Islands) Holding Corp.
EUROPE: PureCircle expects EU stevia approval in 2011
PureCircle expects stevia-based sweeteners to be cleared for use in the European Union within the next two months, and the company is gearing up to meet demand.
Market research related to this article
Coca-Cola Co in Health and Wellness - World
The Coca-Cola Company is the largest player in the global health and wellness (H&W) market, with a leading position in better for you beverages as well as a strong position as the global number two in fortified/functional beverages. H&W beverages are...
Bottled Water - USA
Functional bottled water suffered a decline of 4% in off-trade value sales in 2010, an abrupt decline from the CAGR of almost 40% over the review period. The leading brand in functional bottled water, VitaminWater, is being sued for having a misleadi...
Rtd Coffee - USA
In summer 2010 Starbucks embarked on an advertising push for its Frappuccino blended drinks in order to compete with the success of McDonald’s McCafe’s Frappes. This marketing blitz proved favourable for even bottled Frappuccino, as both on-trade and...
