Coca-Cola has launched the latest advertisement in its Happiness Factory series

Coca-Cola has launched the latest advertisement in its 'Happiness Factory' series

The Coca-Cola Co has launched the latest advertisement in its 'Happiness Factory' series in the US.

'The Great Happyfication' is a six-minute animation created by advertising agency Wieden & Kennedy Amsterdam. The advert, which features a trio of penguins and cheerleader Wendy, is an extension of Coca-Cola's global 'Open Happiness' campaign, launched in 2009, the soft drinks firm said today (20 September).

The advert will be supported by a social media campaign to include Facebook.