US: The Coca-Cola Co cuts mini can pricing
The Coca-Cola Co is lowering the suggested retail price on its 7.5oz mini cans by US$1.00
The Coca-Cola Co has said it is reducing the price of its mini can in the US, in a bid to appeal to more cash-strapped consumers in the country.
The soft drinks firm said yesterday (22 September) that it is lowering the suggested retail price of its 7.5oz mini cans by US$1.00 to around $2.99 per eight-can case. This makes the per can cost comparable to that of the 12oz can fridge pack, Coca-Cola said.
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