Product Launch - US: The Boston Beer Co's Samuel Adams 2013 Utopias

By | 7 November 2013

Click through to view Samuel Adams 2013 Utopias

Click through to view Samuel Adams 2013 Utopias

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The Boston Beer Co's Samuel Adams 2013 Utopias

Category - Beer, barrel-aged, 28% abv

Available - From this month

Location - US, “at selected speciality beer and liquor stores”

Price - SRP of US$199 per 24oz bottle

The Boston Beer Co has released the latest batch of its high-abv barrel-aged beer, Samuel Adams Utopias.

The 2013 iteration has been blended with Samuel Adams Kosmic Mother Funk (KMF), a Belgian-style ale barrel-aged for at least nine months in Hungarian oak tuns. A portion of the beer has also been aged in Bourbon casks from the Buffalo Trace Distillery.

Boston Beer founder & CEO Jim Koch said: “The KMF brings a whole new spectrum of flavours and complexity to the beer, including brighter fruit notes like cherries and plums and just a little earthiness.”

Only 15,000 bottles will go on sale.

This week, Coca-Cola Amatil said it had signed a “long-term exclusive” agreement with Boston Beer to distribute the Samuel Adams brand in Australia.  

Expert analysis

The Boston Beer Company, Inc. (SAM) - Financial and Strategic SWOT Analysis Review

The Boston Beer Company, Inc. (SAM) - Financial and Strategic SWOT Analysis Review provides you an in-depth strategic SWOT analysis of the company’s businesses and operations. The profile has been compiled by GlobalData to bring to you a clear and an unbiased view of the company’s key strengths and weaknesses and the potential opportunities and threats. The profile helps you formulate strategies that augment your business by enabling you to understand your partners, customers and competitors better.

Sectors: Beer & cider, Product launches

Companies: Amatil

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