SINGAPORE: TFWA Asia Pacific reports record visitor numbers

By | 17 May 2013

This years TFWA Asia-Pacific was forced to swap venues

This year's TFWA Asia-Pacific was forced to swap venues

The TFWA Asia Pacific Conference and Exhibition saw a record number of visitors this year despite a last-minute venue change, according to organisers. 

The event was held at Singapore's Marina Bay Sands Expo Centre instead of the Suntec Centre after a delay in renovation work. However, guest numbers were up by 13% on last year to 2,452 organisers said yesterday (16 May). Some 253 companies exhibited at the travel retail event, up 7% from last year.

“Notwithstanding the enforced last-minute move, the exhibition has been easily one of the best events to date with records broken all round and high levels of satisfaction,” TWFA president Erik Juul-Mortensen said.

The four-day show, which ended yesterday, featured speeches from former Malaysian prime minister Mahathir Mohamad and Asia Pacific Diageo president Gilbert Ghostine.

TWFA's next event will be its World Exhibition in Cannes from 20 to 25 October, which last year broke the 6,000-visitor mark.

Expert analysis

Consumer Lifestyles in Singapore

Singapore’s population is ethnically diverse and includes many immigrants. While the economic situation has made consumers more cautious, given their high disposable incomes, they continue to spend on their favourite gadgets and products, such as fashion items, skin care products and holidays. Singaporeans are influenced by both Western trends and Eastern cultures, and their tastes are increasingly sophisticated.

Sectors: Beer & cider, Spirits, Wine

Companies: Diageo

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