TFWA: Tequila steals a march on Scotch in travel retail - Patron
By Andy Morton | 25 October 2012
Tequila is continuing to making inroads in travel retail as the category premiumises and takes market share from Scotch whisky and vodka, according to the head of Patron Tequila.
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Tequila is continuing to making inroads in travel retail as the category premiumises and takes market share from Scotch whisky and vodka, according to the head of Patron Tequila.
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