Cocktail mixer specialist Stirrings has announced the appointment of Robert Swartz, formerly vice president of sales at Terlato Wines International, as its new chief executive officer.

Swartz has over 20 years of expertise in general management, human resources, and sales and marketing with leading beverage, wine and spirits companies, including Seagram Americas, Allied Domecq and Terlato.

As CEO, Swartz will work to further accelerate Stirrings' growth, the company stated.

"Mr Swartz brings a wealth of multi-faceted experience to our team which will be instrumental in helping us achieve new levels of growth," said Bill Creelman, founder of Stirrings. "His experience building and managing luxury brands, as well as inspiring excellence in others, makes him a perfect fit for our organisation from both a leadership and cultural perspective."
Before joining Terlato, Swartz served as vice president, Central Division of Allied Domecq's Northern Business Unit, managing the business across nine states. Prior to that, he was vice president of human resources North America at Allied Domecq, having begun his career at Joseph E. Seagram and Sons.