Product Launch - AUSTRIA: Spar Austria's S Budget energy drink flavours
By Andy Morton | 13 September 2012
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Click through to view Spar Austria's S Budget energy drink flavours |
Spar Austria's S Budget energy drink flavours
Category - Soft drinks, energy drinks, flavoured
Available - From this month
Location - Austria, all Spar, Eurospar and Interspar stores
Price - EUR0.49 (US$0.63)
Spar Austria has launched three more flavours in its S Budget energy drinks line.
Cranberry, Lime and Blueberry join Classic, Sugarfree and Energy Cola will appear on shelves in Austria's Spar outlets.
In July, Austrian energy drinks firm Red Bull said it was still awaiting approval from authorities to enter China.
SPAR Austria has introduced three new refreshing flavours to the S Budget discount energy drink range: Cranberry, Lime and Blueberry.
Available now, the three new S Budget Special edition energy drink varieties have a fantastic low price of €0.49, feature bright colours and an iconic design to stand out on the shelves.
The drinks will be available in all SPAR, EUROSPAR and INTERSPAR stores in Austria.
The three existing popular S Budget varieties of Classic, Sugarfree and Energy Cola will also remain on offer in SPAR stores.
Original source: http://www.aspiag.com/en/spar/unternehmen/oesterreich.htm
Sectors: Product launches, Soft drinks
Companies: Red Bull
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