US: Southern Wine & Spirits of America links up with Trinchero Family Estates

By | 13 March 2013

SWSA has brought Trinchero into its prestige division

SWSA has brought Trinchero into its prestige division

Southern Wine & Spirits of America (SWSA) has extended its distribution deal with Trinchero Family Estates to Indiana.

The agreement, effective from 1 March, sees SWSA's prestige division handle the Trinchero portfolio across Indiana, SWSA said yesterday (12 March). The companies now partner in nine US markets, SWSA said.

No financial details have been disclosed.

SWSA's prestige division, which had Pernod Ricard USA as its initial supplier, was launched in 2010.

Expert analysis

The Future of the Wine Market in the US, to 2016

Future of the Wine Market in the US, to 2016 is the result of Canadean’s extensive market research covering the Wine market in the US.

Sectors: Wine

Companies: Pernod, Ricard

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US: Southern Wine & Spirits of America links up with Trinchero Family Estates

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