AUSTRALIA: Southcorp pushes through price rises
Australian wine group Southcorp has raised prices for many of its premium brands reversing its controversial aggressive promotional spending and discounting. The discounting, with the consequent shaved profit margins, was said to be a major factor in the four profit downgrades over two years, which resulted in the axing of chief executive Keith Lambert. Ironically the price rises were in the pipeline before Lambert's departure was announced.
Get full access to all content, just $1 for 30 days
A Message From The Editor
just-drinks gives you the widest beverage market coverage.
Paid just-drinks members have unlimited access to all our exclusive content - including 16 years of archives.
I am so confident you will love complete access to our content that today I can offer you 30 days access for $1.
It’s our best ever membership offer – just for you.
Olly Wehring, editor of just-drinks
- Five ways small brands can beat big players
- Interview, Bulldog Gin founder Anshuman Vohra
- Pernod Ricard Q1 2017 results by region, brand
- Interview, Bulldog Gin CEO Anshuman Vohra, Pt II
- The end is nigh for Global Travel Retail - Comment
- Stumbling UK Pound prompts Conviviality price hike
- AB InBev fund ZX Ventures buys homebrew co
- Edrington’s The Macallan 40 Year Old - NPD
- CCBA partner "in place by 2018" - Coca-Cola
- Beam Suntory to invest US$1bn in Bourbon
- Global gin insights - market forecasts, product innovation and consumer trends
- Global Scotch whisky insights - market forecasts, product innovation and consumer trends
- Global rum insights - market forecasts, product innovation and consumer trends
- Global Wine Market 2016-2020
- Global RTD insights - market forecasts, product innovation and consumer trends