US: Southcorp appoints US marketing boss

By just-drinks.com editorial team | 1 May 2003

Southcorp Wines, Australia's largest winemaker has bolstered its US drive by appointing a US marketing manager. The company said it had made Douglas E. Rogers senior vice president marketing, in a statement today. He will be based in Southcorp's Napa, California headquarters. "In this critical role, Doug will oversee and direct brand building efforts in The Americas for all of Southcorp's brands, including the three core brands, Penfolds, Rosemount Estate and Lindemans, as well as Southcorp's five boutique Australian wineries, Wynns Coonawarra Estate, Coldstream Hills, Devils Lair, Seaview and Seppelt," the statement said.

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Southcorp Wines, Australia's largest winemaker has bolstered its US drive by appointing a US marketing manager. The company said it had made Douglas E. Rogers senior vice president marketing, in a statement today. He will be based in Southcorp's Napa, California headquarters. "In this critical role, Doug will oversee and direct brand building efforts in The Americas for all of Southcorp's brands, including the three core brands, Penfolds, Rosemount Estate and Lindemans, as well as Southcorp's five boutique Australian wineries, Wynns Coonawarra Estate, Coldstream Hills, Devils Lair, Seaview and Seppelt," the statement said.

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