MEXICO: Soft drinks lobby faces down obesity campaigners - report

By | 8 August 2013

Mexico has higher obesity levels than the US, according to UN figures

Mexico has higher obesity levels than the US, according to UN figures

Mexico's soft drinks producers have disputed that the country's high obesity rate is due to soda consumption, and branded a campaign against the category as “misinformation”, according to reports. 

A United Nations report, released last month, showed that Mexico's obesity rate is higher than that of the US, Reuters has reported. An “anti-soda” campaign has been launched in Mexico City's subways by health lobby groups.

But, soft drinks trade body La Asociación Nacional de Productores de Refrescos y Aguas Carbonatadas (ANPRAC) is pointing the finger at low levels of exercise and consumption of fried foods in Mexico, the news agency said.

ANPRAC has also hit back with its own TV campaign encouraging healthier lifestyles, with images of people jogging and eating salads, it was reported.

"We have a responsibility to motivate people to change their behaviour towards healthier lifestyles," Emilio Herrera, the group's director, was cited as saying. "That's what's going to help us to confront this public health problem."

Expert analysis

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Sectors: Soft drinks

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MEXICO: Soft drinks lobby faces down obesity campaigners - report

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