Silver Spring Soft Drinks has cut around a third of its workforce

Silver Spring Soft Drinks has cut around a third of its workforce

Silver Spring Soft Drinks has cut around a third of its workforce as part of a group restructuring in the UK.

The Perfectly Clear water producer said today (19 October) that a review of the company's operating costs has resulted in 39 job losses. As part of the process, the company said it has discontinued a number of poor performing private-label brands in order to concentrate on its profit-making brands.

"We have focused on developing and investing in our successful lines including our brands, 1870 and Perfectly Clear, together with our contract packing business," said Silver Spring's CEO, Gary West.

"Whilst significant progress has been made, it is critical that we continue to restructure the business and ensure it remains profitable and competitive for the long term," he added. "To reflect a rationalisation of some lower margin product lines and respond to general weakness in the economy, the board has taken the decision to review all our operating costs."

West said the job cuts were necessary in order to secure "the long term viability of Silver Spring".