RUSSIA: 'Shampanskoe' set to disappear in 2022 - report
The use of the word 'shampanskoe' on Russian sparkling wine will be phased out for the end of 2022, according to local reports.
A story on the Alconews website this week has claimed that an agreement has been signed between the Association of Sparkling Wine Producers of Russia and Comité Interprofessionnel du Vin de Champagne (CIVC). Subsequently, ‘shampanskoe’ will no longer be used to describe sparkling wine produced in Russia after 31 December, 2022.
Russian producers have continued to label their sparkling wines, which meet the standards set in Soviet times, as ‘shampanskoe’ written in Cyrillic text. The trade body for France's Champagne region, which has protected geographical status, has been fighting for this to change since 2009.
The CIVC has agreed to help Russian sparkling wine producers rebrand their products between now and 2022, the report says, and the deadline may be extended if this proves more difficult than anticipated.
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