Australia's Signature Brands Limited has appointed Michael Inman as chief operating officer and director of SBL.

Inman is a UK and Australian citizen and has been working for the Virgin Group for
over 17 years where helped develop the Virgin brand in Japan, including the launch of 40 Music stores (Virgin Megastores); 8 Multiplex Cinemas (Virgin Cinemas) and a Drinks Business (Virgin Drinks).

"The appointment of Mike Inman as COO delivers further management and Branding strengths to the Board of Signature Brands Limited. Mike will play a vital role in further developing the Signature Brands business to maximise shareholder returns" - comments Sean Neylon.

Inman begins his position with SBL mid July 2004.