SOUTH AFRICA: SAB launches to outsell Heineken

By just-drinks.com editorial team | 11 September 2003

South African Breweries Ltd (SAB), the South African arm of the world's second largest brewer SABMiller, has said that Miller Genuine Draft and Pilsner Urquell are now anticipated to collectively outsell SAB's former import, Heineken, in their first year of sales in South Africa.

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South African Breweries Ltd (SAB), the South African arm of the world's second largest brewer SABMiller, has said that Miller Genuine Draft and Pilsner Urquell are now anticipated to collectively outsell SAB's former import, Heineken, in their first year of sales in South Africa.

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