Red Bull Energy Shot

Category - Soft drinks, energy shots

Available - From 15 October

Location - UK

Price - RRP of GBP1.79 (US$2.83) per 60ml shot

The launch will be supported by a media campaign in and around key retail outlets.

Red Bull Energy Shot, which contains the same amount of energy as a 250ml can, will also be available in a sugar-free version.

The product is already available in the US.