Plaimont Producteurs has created the position of sales & marketing director.

The wine co-operative, which hails from south-west France, said earlier this week that it has appointed Yann Bourigault to fill the role. Bourigault joins Plaimont Producteurs from Georges Duboeuf, where he has been the export director for North America for six years, and has also worked for Gallo Family Vineyards.

He will work out of the group's head office in Saint Mont and will be responsible for setting up and implementing a sales and marketing strategy for the group.

Plaimont Producteurs covers the appellations of Saint Mont, Madiran, Pacherenc du Vic-Bilh and Côtes de Gascogne.