The limited edition Perrier-Jouet Belle Epoque was unveiled in Tokyo

The limited edition Perrier-Jouet Belle Epoque was unveiled in Tokyo

Pernod Ricard-owned Champagne house Perrier-Jouet has released a limited edition of its Cuvee Belle Epoque, with a new design by a Japanese artist.

Perrier-Jouët Belle Epoque Florale Edition, by floral artist Makoto Azuma, is the first limited edition since the brand was created in 1902, the unist daid late last week. The limited edition was unveiled at an event attended by around 150 media and guests in Tokyo. 

“Makoto Azuma and Perrier-Jouët share the same values of tradition, passion for nature, and genuine originality and we are delighted to have found in M. Azuma the Emile Gallé of modern times through his unique creation,” said Lionel Breton, chairman & CEO of Martell Mumm Perrier-Jouët. 

The limited edition bottle will be available from September, in Perrier-Jouët's main distribution markets at an average RSP of EUR300 (US$366).