GLOBAL: Pernod Ricard releases cobalt blue Absolut bottles

By James Wilmore | 1 October 2013

Pernod Ricard is releasing four million "limited-edition" bottles of its vodka brand Absolut.

just-drinks articles are only available to registered users and members.

Join now for increased access

There are various access options to choose from. All provide instant access to the latest news, insight and expert analysis.

If you’re already a member, login here.

Pernod Ricard is releasing four million "limited-edition" bottles of its vodka brand Absolut.

  • Unlimited access to all the latest global beverage news and insight
  • Expert analysis that puts the news into context
  • Exclusive interviews with leading industry figures
  • Monthly management briefings with detailed analysis on hot topics
  • Personalised RSS feeds and email newsletters
  • 10-year archive of news, insight and intelligence
  • Discounts on just-drinks market research
  • Plus much more

If you’re already a member, login here

Not what you were looking for?

Search just-drinks:

More articles related to this one

Comment - Red Light for China as Vice Crackdown Ends "Glory Days"
Pernod Ricard calls it "a short-term pause in our long-term growth". But despite the optimism, the French group must be getting increasingly nervous about its performance in China.

Analysis - Pernod Ricard finds Asian comfort away from China
Pernod Ricard's presentation on its Asia business yesterday was dominated by problems in China. But away from the Asian superpower's struggles, other countries on the continent showed more resilience.

just On Call: Pernod Ricard targets women as China crackdown intensifies
Pernod Ricard is to target female consumers in China after increasing pressure from a government crackdown pushed down expected profits in the country.

Market research related to this article

Pernod Ricard SA - SWOT, Strategy and Corporate Finance Report
Pernod Ricard SA - SWOT, Strategy and Corporate Finance Report, is a source of comprehensive company data and information. The report covers the company’s structure, operation, SWOT analysis, product and service offerings, detailed financials, and co...

Pernod Ricard SA - Mergers & Acquisitions (M&A), Partnerships & Alliances and Investment Report
MarketLine's Company Mergers & Acquisitions (M&A), Partnerships & Alliances and Investments reports offer a comprehensive breakdown of the organic and inorganic growth activity undertaken by an organization to sustain its competitive advantage....

Pernod Ricard: Premiumization and decentralization fuelling growth in mixed macroeconomic environment
Over the last 10 years of rapid acquisitions, Pernod Ricard has built a strong portfolio of premium brands on a global scale. Most of its brands enjoy a leading position in international markets. The company has adopted a decentralized operational st...

just-drinks tagline

Not a member? Join here

Decrease font sizeDecrease font sizeDecrease font size Increase font sizeIncrease font sizeIncrease font size Comment on this article Email this to a friend Print this page