Click through to view Pernod Ricards Royal Salute Diamond Jubilee bottle

Click through to view Pernod Ricard's Royal Salute Diamond Jubilee bottle

View 1 related image

Pernod Ricard has lined up a limited edition bottling of its Royal Salute Scotch whisky brand, to commemorate the 60th anniversary of Queen Elizabeth's coronation.

The Royal Salute Diamond Jubilee Limited Edition, which launches this month, will be available in 20 markets globally, Pernod said earlier today (28 March). It will be on sale throughout 2012 at a SRP of US$164 per 70cl bottle.

“Royal Salute was originally created to mark the coronation of Queen Elizabeth II,” said Neil Macdonald, global brand director for Royal Salute with Pernod. “We are therefore delighted that this Royal Salute Limited Edition will celebrate the Diamond Jubilee.”

Last month, Pernod started running a 45-second television ad for Royal Salute on Chinese television.