US: Pernod Ricard gives Jameson US TV push
Author: Olly Wehring | 6 October 2011
Pernod Ricard has lined up a television advert in the US for its Jameson Irish whiskey brand.
just-drinks articles are only available to registered users and members.
Join now for increased access
There are various access options to choose from. All provide instant access to the latest news, insight and expert analysis.
If you’re already a member, login here.

Pernod Ricard has lined up a television advert in the US for its Jameson Irish whiskey brand.

- Unlimited access to all the latest global beverage news and insight
- Expert analysis that puts the news into context
- Exclusive interviews with leading industry figures
- Monthly management briefings with detailed analysis on hot topics
- Personalised RSS feeds and email newsletters
- 10-year archive of news, insight and intelligence
- Discounts on just-drinks market research
- Plus much more
If you’re already a member, login here
More articles related to this one
UK: LIWF organisers launch fresh defence against show critics
Organisers of the London International Wine Fair (LIWF) have defended the three-day trade event, arguing that it is an event "to be proud of" and highlighting its scale and diversity.
Comment - Pernod Ricard's Wine Premiumisation: Echo? Echo? Echo?
Earlier this month, the UK arm of Pernod Ricard invited the drinks press pool to a briefing in London to launch its 'Building Premium Wine Brands' scheme. The programme is designed to target off-trade wine consumers in the country to turn them on to the more premium offerings in the category.
GLOBAL: Pernod Ricard launches Royal Salute Diamond Jubilee bottle
Pernod Ricard has lined up a limited edition bottling of its Royal Salute Scotch whisky brand, to commemorate the 60th anniversary of Queen Elizabeth's coronation.
Market research related to this article
Pernod Ricard SA (RI) - Financial and Strategic Analysis Review
Pernod Ricard SA (PRS) is one of the leading producers and distributors of wines and spirits in the world. The company’s product portfolio includes a range of whiskies, anise drinks, liqueurs, cognacs and brandies, white spirits and rums, bitters ...
Pernod Ricard SA (RI) - Financial and Strategic SWOT Analysis Review
This comprehensive SWOT profile of Pernod Ricard SA provides you an in-depth strategic SWOT analysis of the company’s businesses and operations. The profile has been compiled by GlobalData to bring to you a clear and an unbiased view of the company’s...
Pernod Ricard SA - SWOT Analysis
Datamonitor's Pernod Ricard SA - SWOT Analysis company profile is the essential source for top-level company data and information. Pernod Ricard SA - SWOT Analysis examines the company’s key business structure and operations, history and products, an...













