FRANCE: Seagram Wine & Spirits Business: Pernod Ricard and Diageo Sign Agreement
By Company Press Release | 6 December 2000
Pernod Ricard and Diageo confirm that they have signed a formal agreement governing their bidding arrangements for the Seagram wines and spirits business. The agreement also covers the brand integration process and management team which will coordinate it.
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Pernod Ricard and Diageo confirm that they have signed a formal agreement governing their bidding arrangements for the Seagram wines and spirits business. The agreement also covers the brand integration process and management team which will coordinate it.
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