GLOBAL: Pernod Ricard agrees Maxxium exit, partners re-jig venture
By just-drinks.com editorial team | 3 September 2008
Pernod Ricard is to take its newly-acquired Vin & Sprit brands, including Absolut vodka, out of the Maxxium Worldwide network next month, prompting a global re-organisation of the distribution venture.
just-drinks articles are only available to registered users and members.
Join now for increased access
There are various access options to choose from. All provide instant access to the latest news, insight and expert analysis.
If you’re already a member, login here.
Pernod Ricard is to take its newly-acquired Vin & Sprit brands, including Absolut vodka, out of the Maxxium Worldwide network next month, prompting a global re-organisation of the distribution venture.
- Unlimited access to all the latest global beverage news and insight
- Expert analysis that puts the news into context
- Exclusive interviews with leading industry figures
- Monthly management briefings with detailed analysis on hot topics
- Personalised RSS feeds and email newsletters
- 10-year archive of news, insight and intelligence
- Discounts on just-drinks market research
- Plus much more
If you’re already a member, login here
More articles related to this one
US: Economy slumps in Q4, spirits sales slowing
The US economy declined by 6% in the fourth quarter of 2008, more steeply than predicted, as fresh industry figures this week indicate that spirits sales have continued to weaken.
CUBA: Havana Club upbeat on Obama Cuba overtures
The head of Pernod Ricard's joint rum venture in Cuba has said he is more optimistic of seeing an end to the country's row with the US, following last year's election of Barack Obama as president.
FRANCE: Remy Cointreau to re-jig travel retail
Rémy Cointreau is to restructure its global travel retail division once the French drinks group leaves the Maxxium distribution partnership in April.
