Pernod Ricard UK has revamped its sales division to support its expanded wine and Champagne portfolio.

The company said today (17 January) that it expects the integration of brands formerly owned by Allied Domecq to be completed on Monday (23 January).

Pernod Ricard UK has closed its separate wine division, Vitica, with its portfolio joining the Allied brands in the expanded sales division.

The company has appointed Ian Minichiello as channel director, wine, where he will be responsible for wine sales in the on- and off-trade. Minichiello led Allied Domecq Wine UK from November last year following the departure of Adrian McKeon.

Adrian Atkinson has been appointed wine development director, responsible for new product development, wine education and trade PR. Atkinson will work with the brands' winemakers in New Zealand, Spain, Argentina and Australia on new product development, blending, wine styles and quality. Atkinson held a similar role at Allied Domecq Wine UK.

Atkinson will report to Patrick Venning, head of marketing for wines, who has been leading the marketing team for Jacob's Creek and Wyndham Estate since September 2004.

Pernod now sells the top Australian wine brand in the UK, Jacob's Creek, the leading Spanish wine brand, Campo Viejo, and the number one New Zealand wine brand, Montana.