UK: Pernod invests in Tia Maria in UK

By just-drinks.com editorial team | 11 April 2008

Pernod Ricard has begun an advertising campaign for its Tia Maria brand which includes both television sponsorship and print advertising targeted at women in the UK.

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Pernod Ricard has begun an advertising campaign for its Tia Maria brand which includes both television sponsorship and print advertising targeted at women in the UK.

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