US: PepsiCo launches Latino summer music promo

By just-drinks.com editorial team | 17 May 2011

PepsiCo has launched a Latino music programme in the US that will see the soft drinks giant host a series of live Pepsi concerts across six states throughout the summer.

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PepsiCo has launched a Latino music programme in the US that will see the soft drinks giant host a series of live Pepsi concerts across six states throughout the summer.

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