RUSSIA: Nidan in Capri-Sonne licensing deal
By just-drinks.com editorial team | 9 July 2002
The Russian juice group, Nidan, has agreed a licensing deal with the German group, Wild, to produce the Capri-Sonne juice brand under licence in Russia. The deal will come into operation in late-2002. The German company will supply packaging and ingredients while Nidan, which produces the Champion juice brand, will concentrate on distribution of Capri-Sonne. The brand will be produced at Nidan's new $50m plant in the Moscow area.
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The Russian juice group, Nidan, has agreed a licensing deal with the German group, Wild, to produce the Capri-Sonne juice brand under licence in Russia. The deal will come into operation in late-2002. The German company will supply packaging and ingredients while Nidan, which produces the Champion juice brand, will concentrate on distribution of Capri-Sonne. The brand will be produced at Nidan's new $50m plant in the Moscow area.
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