The Newman's Own Foundation has unveiled its Newman's Own wine brand with the pledge to donate all proceeds to educational and charitable purposes.

The company, founded by the actor Paul Newman, said yesterday (30 January) that its 2006 California Chardonnay and 2006 California Cabernet Sauvignon are made from grapes from vineyards in the Napa, Sonoma and San Luis Obispo counties.

Paul Newman, who has also given his name to a range of salad dressings and pasta sauces in wine bottles with parchment labels, said: "We have come full circle. We are back to wine bottles but this time we are filling them with a wine that will complement my salad dressing and pasta sauce. Wine was the only thing missing at dinnertime. Now the meal is complete."

Newman worked with the Rebel Wine Co., a collaboration between Three Thieves and Trinchero Family Estates, to produce the new wine brand. The wines will retail at US$16 per bottle across the US.