UK: New launch of fcuk spirit

By Sarah Diston | 1 October 2001

fcuk, a new flavoured alcoholic spirit (FAB) is being launched in November by Matthew Clark brands under license from French Connection. Robert MacNevin, group marketing director for Matthew Clark said: "We are very excited about bringing fcuk spirit to the marketplace. French Connection has created something unique with the fcuk brand and something that we know the key consumers find enormously appealing.

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fcuk, a new flavoured alcoholic spirit (FAB) is being launched in November by Matthew Clark brands under license from French Connection. Robert MacNevin, group marketing director for Matthew Clark said: "We are very excited about bringing fcuk spirit to the marketplace. French Connection has created something unique with the fcuk brand and something that we know the key consumers find enormously appealing.

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