AUS: MPs mount bid to save recycling scheme

By | 15 March 2013

The cash for cans scheme was ruled invalid

The 'cash for cans' scheme was ruled invalid

A government recycling scheme in Australia's Northern Territory (NT), which has been opposed by drinks companies, could be saved after a parliamentary motion was passed.

The initiative – known as 'cash for cans' – was ruled invalid last month after Coca-Cola Amatil, Schweppes Austraila and Lion launched legal action against the measure. Under the scheme, customers pay a AUD0.10 (US$0.10) deposit, which is refunded when a can is returned to be recycled.

However, a motion from Green Party senator Peter Whish-Wilson, calling for governments across the country to "break" the legal block passed unopposed through the Australian senate on Wednesday (13 March), according to the MP's website. 

Whish-Wilson said it was "essential" that the legal loop-hole that Coca-Cola relied upon in its legal challenge was closed.

“What we’ve seen today is all senators send a clear message to Coke (Coca-Cola) that our politicians are with the people," he said. 

“A solution is now required that will create business certainty for those involved in the NT scheme while also providing for its continuing operation."

Coca-Cola Amatil had said it would cuts its prices as a result of the scheme being scrapped. 

Expert analysis

The Future of Australia Non-Alcoholic Drinks Packaging to 2017

The Future of Australia Non-Alcoholic Drinks Packaging to 2017 is a data only report providing extensive and highly detailed time series consumption data on primary and outer packaging in the market

Sectors: Corporate social responsibility (CSR), Soft drinks

Companies: Amatil, Coke

There are currently no comments on this article

Be the first to comment on this article

Related research

Coca-Cola Amatil Limited (CCL) - Financial and Strategic SWOT Analysis Review

Coca-Cola Amatil Limited (CCA) is a food and beverages company. The company manufactures, distributes and markets carbonated and non-carbonated beverages. The key products of the company consists of carbonated soft drinks, still and mineral waters, ...

Coca-Cola Amatil Limited: Consumer Packaged Goods Company Profile, SWOT & Financial Report

"Coca-Cola Amatil Limited: Consumer Packaged Goods Company Profile, SWOT & Financial Report" contains in depth information and data about the company and its operations. The profile contains a company overview, business description, competitive bench...

Successes and Failures Case Study: Coca-Cola "Share a Coke" Campaign

The Coca-Cola ‘Share a Coke’ Campaign is part of Datamonitor’s Successes and Failures series. These case studies examine best-in-class examples of innovation and marketing, supported by Datamonitor’s consumer insight research, to act as inspiration....

Related articles

In the Spotlight - Coca-Cola's "secret recipe" on eBay

Sales of sparkling cola are under pressure, but one man still believes its stock is high. Cliff Kluge, a pilot from Georgia, told ABC News this week he may have found the original recipe for Coca-Cola - and is selling it on eBay for as much as US$15m.

INDONESIA: Coca-Cola Amatil lines up investment

Coca-Cola Amatil has confirmed it will invest about AUD500m (US$492m) in Indonesia over the next three or four years.

AUS: Coca-Cola Amatil denies intervention over Greenpeace ad

Coca-Cola Amatil has denied having a say in an Australian TV company's decision not to screen an advert attacking its opposition to a recycling scheme in the country's Northern Territory.

just-drinks tagline

Not a member? Join here

Decrease font sizeDecrease font sizeDecrease font size Increase font sizeIncrease font sizeIncrease font size Comment on this article Email this to a friend Print this page