US: Monster counters death link reports
Monster's stock price has plunged this week
Under-fire energy drinks company Monster has defended itself over health concerns around its products, insisting that they are "safe".
The media spotlight has fallen on the California-based firm after a lawsuit filed by the mother of a 14 year-old girl who died after allegedly drinking two cans of 24-ounce Monster. The US Food and Drug Administration (FDA) also released filings this week that cited Monster energy drinks in relation to the deaths of five people since 2007.
But, in a statement issued late yesterday (23 October), Monster said it "does not believe that its products are in any way responsible for the death of Ms Fournier and intends to vigorously defend the lawsuit".
On the FDA evidence, Monster said: "The US Food and Drug Administration has stated that adverse event reports about a product do not mean that the reported event is caused by the product.
"The FDA has made it clear that it has not established any causal link between Monster Energy drinks and the reports it has received."
It added: "Neither the science nor the facts support the allegations that have been made. Monster reiterates that its products are and have always been safe."
The company also highlighted that "tens of billions of energy drinks have been sold and safely consumed worldwide for approximately 25 years, including more than 8 billion cans of Monster Energy that have been sold and safely consumed in the United States and around the world since 2002."
It added: "The company monitors consumer communications it receives, is unaware of any fatality anywhere that has been caused by its products, and has never before been the subject of any lawsuit of this nature."
Shares in Monster have tumbled by around 25% over the past two days, since the FDA story broke, yesterday closing at US$41.08.
Sectors: Soft drinks
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