Staropramen Pravha is described as like a Pilsner but lighter

Staropramen Pravha is described as like a Pilsner but lighter

Molson Coors's Staropramen Pravha

Category - Beer, Pilsner, 4% abv

Available - From this month

Location - UK, on-trade

Molson Coors has launched a 4% Staropramen beer exclusively into the UK on-trade.

Pravha - named after the Czech word for Prague - will only be available on draught and targets "increasing consumer demand for beers with personality as well as great flavour", Molson Coors said today. It is described as having the taste of a Czech Pilner but lighter.

"In introducing this beer to the on-trade, we hope to excite customers and consumers and drive increased rate of sale in the premium world beer category," said Ali Pickering, portfolio brand director at Molson Coors. "We think this is the perfect beer for after work with colleagues or a night out with friends."
Molson Coors's portfolio of world beers also includes Cobra, Grolsch, Singha and Coors Light.

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