UK: Molson Coors launches GBP8m Home Draught push

Author: Chris Mercer | 13 May 2010

Molson Coors has launched its Home Draught system to spearhead an GBP8m (US$11.8m) investment in the UK's growing off-trade beer market.

just-drinks articles are only available to registered users and members.

Join now for increased access

There are various access options to choose from. All provide instant access to the latest news, insight and expert analysis.

If you’re already a member, login here.

Molson Coors has launched its Home Draught system to spearhead an GBP8m (US$11.8m) investment in the UK's growing off-trade beer market.

  • Unlimited access to all the latest global beverage news and insight
  • Expert analysis that puts the news into context
  • Exclusive interviews with leading industry figures
  • Monthly management briefings with detailed analysis on hot topics
  • Personalised RSS feeds and email newsletters
  • 10-year archive of news, insight and intelligence
  • Discounts on just-drinks market research
  • Plus much more

If you’re already a member, login here

Not what you were looking for?

Search just-drinks:

More articles related to this one

UK: Diageo facing showdown with beer body
Diageo will hold clear-the-air talks with the British Beer & Pub Association in the latest example of drinks industry disagreement on Government alcohol policy.

just the Round-Up - The week in drinks
The top ten stories published on just-drinks this week:

AUS: Molson Coors loses interest in Foster's Group beer?
Molson Coors' interest in acquiring the beer operations of Foster's Group appears to have weakened after the Canadian brewer said it would relinquish its stake in the Australian firm.

Market research related to this article

Molson Coors Brewing Company - SWOT Analysis
Datamonitor's Molson Coors Brewing Company - SWOT Analysis company profile is the essential source for top-level company data and information. Molson Coors Brewing Company - SWOT Analysis examines the company’s key business structure and operations, ...

Company Financials: Molson Coors Brewing Company
IntroductionThe Company Financials offers insights into the financial performance of the company over last five years for about 1000 leading global companies. The datapack covers wealth of financial information relating to income statement, balance s...

Coors case study: making gains in a struggling category
This report on Coors forms part of Datamonitor's case studies series, which explores business practices across a variety of disciplines and business sectors. It focuses on how Coors has improved its market share in the struggling beer category throug...

just-drinks tagline

Not a member? Join here

Decrease font sizeDecrease font sizeDecrease font size Increase font sizeIncrease font sizeIncrease font size Comment on this article Email this to a friend Print this page