Moët et Chandon has put 15 hectares of champagne vines up for sale in the departement of L'Aisne, where it has a total of 150 hectares. At the same time, the Champagne house is planning to acquire new plots in the departement of Marne to increase production of its prestigious Dom Pérignon brand.

The sale price for the vines has been set at €650,000 per hectare. The 15 or so small holders who rent and cultivate the vines for Moët et Chandon will have first refusal on buying the land during a two-month period.

The 15 hectares in question only produce the pinot meunier, whereas Moët et Chandon is looking to have greater provision of the two other Champagne varietals, Chardonnay and pinot noir - both of which are used in the production of Dom Pérignon.

Moët et Chandon, which sells 26m bottles of Champagne annually, owns 1,000 hectares of vineyards in total and is also supplied from an additional 2,500 hectares.