UK: Maxxium renews Famous Grouse's rugby ties
By Andy Morton | 17 January 2013
The Famous Grouse's links to Scottish rugby will continue after a new three-year sponsorship deal was signed, its UK distributor Maxxium has said.
just-drinks articles are only available to registered users and members.
Join now for increased access
There are various access options to choose from. All provide instant access to the latest news, insight and expert analysis.
If you’re already a member, login here.
The Famous Grouse's links to Scottish rugby will continue after a new three-year sponsorship deal was signed, its UK distributor Maxxium has said.
- Unlimited access to all the latest global beverage news and insight
- Expert analysis that puts the news into context
- Exclusive interviews with leading industry figures
- Monthly management briefings with detailed analysis on hot topics
- Personalised RSS feeds and email newsletters
- 10-year archive of news, insight and intelligence
- Discounts on just-drinks market research
- Plus much more
If you’re already a member, login here
More articles related to this one
Product Launch - UK: Beam Inc's Jim Beam Lime Splash
Beam Inc's Jim Beam Lime Splash
just Five Years Ago: Beam keeps powder dry after losing race for Absolut
It was five years ago this week that Beam Global Spirits & Wine - as Beam Inc was then known - started to come to terms with Pernod Ricard's last-minute grab of takeover target Vin & Sprit and the Absolut vodka brand at the end of March, 2008.
Product Launch – TRAVEL RETAIL: Beam Inc's Laphroaig QA Cask
Beam Inc's Laphroaig QA Cask
Market research related to this article
Rtds/High-Strength Premixes in Sweden
In 2010, high-strength premixes were launched at Systembolaget for the first time. Three brands were launched that year and, in 2011, a further six brands were launched and contributed to the near 14% growth. The focus remained on products that targe...
Remy Cointreau : Consumer Packaged Goods - Company Profile, SWOT & Financial Report
Canadean's "Remy Cointreau : Consumer Packaged Goods - Company Profile, SWOT & Financial Report" contains in depth information and data about the company and its operations. The profile contains a company overview, key facts, major products and servi...
Rtds/high-strength Premixes - Hong Kong, China
2010 saw the category experiencing a slowdown in the declining rate of both volume and value sales, particularly in the on-trade channels. The recovering economy in 2010 led to consumers returning to RTDs/high-strength premixes after having seen pric...
