UK: Maxxium, Beam Inc debut Red Stag ad
Author: Chris Mercer | 29 November 2011
Beam Inc and its co-owned distributor in the UK, Maxxium UK, have launched their first advertising campaign for Red Stag cherry-infused Bourbon in the country.
just-drinks articles are only available to registered users and members.
Join now for increased access
There are various access options to choose from. All provide instant access to the latest news, insight and expert analysis.
If you’re already a member, login here.
Beam Inc and its co-owned distributor in the UK, Maxxium UK, have launched their first advertising campaign for Red Stag cherry-infused Bourbon in the country.
- Unlimited access to all the latest global beverage news and insight
- Expert analysis that puts the news into context
- Exclusive interviews with leading industry figures
- Monthly management briefings with detailed analysis on hot topics
- Personalised RSS feeds and email newsletters
- 10-year archive of news, insight and intelligence
- Discounts on just-drinks market research
- Plus much more
If you’re already a member, login here
More articles related to this one
Product Launch - UK: Bols Natural Yoghurt Liqueur
Bols Natural Yoghurt Liqueur
Comment - Spirits - Flavoured whisk(e)y: A Spirited Move
Our whisk(e)y specialist, Ian Buxton, has had his head turned this month by a glut of flavoured whiskies. Or, 'spirit drinks', if you're a European.
CHINA: China opportunities for drinks firms "just beginning"
Opportunities for international drinks firms in China are "just beginning" but companies should be equally aware of Far East companies eyeing opportunities in the West, according to industry experts.
Market research related to this article
Bahrain Food and Drink Report Q3 2012
Business Monitor International's Bahrain Food and Drink Report provides industry professionals and strategists, corporate analysts, food and drink associations, government departments and regulatory bodies with independent forecasts and competitive i...
Edrington Group in Spirits (World)
The world’s fourth largest producer of single malt Scotch whisky, Edrington is working to develop its overall spirits offer in a premium direction even as it diversifies beyond its core whiskies interests. The profile looks at the company’s most effe...
Rtds/high-strength Premixes - Hong Kong, China
2010 saw the category experiencing a slowdown in the declining rate of both volume and value sales, particularly in the on-trade channels. The recovering economy in 2010 led to consumers returning to RTDs/high-strength premixes after having seen pric...
