USA: Make 7 UP Yours Campaign Scores Big With Consumers
By Company Press Release | 2 October 2000
One year ago, 7 UP executives had a good feeling about their soon-to debut advertising campaign featuring actor/comedian Orlando Jones as a well meaning, yet hapless, new marketer of the venerable brand. They had no idea just how big the campaign, sporting the new tagline Make 7 UP Yours, would become.
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One year ago, 7 UP executives had a good feeling about their soon-to debut advertising campaign featuring actor/comedian Orlando Jones as a well meaning, yet hapless, new marketer of the venerable brand. They had no idea just how big the campaign, sporting the new tagline Make 7 UP Yours, would become.
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